What are cookies and other tracking technologies?
Cookies are small text files that a web server places on your computer or mobile device when you visit a website in order to collect various identification data, which includes general information about your computer settings and your connection to the Internet – e.g. your operating system and platform, IP address, browsing patterns and timings of browsing on the Sites and your location. This small text file may include a unique identifier that distinguishes your computer or mobile device from other devices. Cookies serve a number of purposes such as letting you navigate between webpages efficiently, remembering your preferences, personalizing emails, and generally improving the user experience. Cookies may tell us, for example, whether you have visited the Sites before or whether you are a new visitor. They can also help to ensure that content we display in our customers emails through the RealTime Email platform more relevant to you and your interests.
Cookies can remain on your computer or mobile device for different periods of time. Some cookies are “session cookies”. These exist only while your browser is open and are deleted automatically once you close your browser. Other cookies are “persistent cookies”. These cookies survive after your browser is closed until a defined expiration date. They can be used by websites to recognize your computer when you open your browser and browse the Internet again.
We and others may also use other technologies for tracking, such as pixel tags and web beacons. Web beacons and pixel tags are electronic images that may be used on Sites or in our and our customers’ emails. We use web beacons, for example, to deliver cookies, count visits, understand usage of the Sites and services, analyze the effectiveness of Site features and campaigns, and tell if an email has been opened and acted upon and to deliver tailored content.
For further information on cookies, including how to see what cookies have been set on your device and how to manage and delete them, visit www.allaboutcookies.org.
Types of cookies we use
Web site analytics
This type of cookie, including analytics cookies conducted by third-party services, allows Liveclicker to understand how users interact with our Sites so that we can make improvements to the Sites and related services, remember you when you return to the Sites, understand your preferences and interests, and know which of our web pages are visited and what services are most often used. For example, using web site analytics, we can observe which links users click on, how users access the Sites, errors they encounter, their device identifiers, web pages they visit on prior to coming to our Sites, and what page(s) were visited on the Sites before a user leaves the Sites.
Essential or required cookies
How to control and delete cookies
If you wish to restrict or block the cookies which are set by Liveclicker, or indeed any other website, you can do this through your browser settings. You may manage or opt-out of certain uses of many cookies served through the Sites by using the links provided below.
Most internet browsers accept cookies automatically, but you can change the settings of your browser to erase cookies or prevent automatic acceptance if you prefer. Please note: if you turn off cookies in your browser then these settings apply to all websites you may visit. On some browsers, you can choose to let the Sites place cookies, but choose to reject cookies from certain third parties (such as analytics or advertising companies). As the precise means by which you may do this will vary from browser to browser, please visit your browser’s help or settings menu for more information. Since your cookie opt-out preferences are also stored in a cookie in your website browser, please also note that if you delete all cookies, use a different browser, or buy a new computer, you will need to renew your opt-out choices.
The links below explain how you can control cookies via your browser:
- • Internet Explorer
- • IE – mobile version
- • Chrome
- • Safari
- • Firefox
- • Blackberries
- • Android
- • Opera
Please be aware that restricting cookies may impact on the functionality of the Liveclicker website and RealTime Email.
Do Not Track
Some Internet browsers include the ability to transmit “Do Not Track” signals. The Sites do not currently process or respond to “Do Not Track” signals. To learn more about “Do Not Track”, please visit “All About Do Not Track”.
In addition to “Do Not Track”, there are many ways that web browser signals and similar mechanisms can indicate your tracking choices, and we may not be aware of nor honor every mechanism.
LiveClicker may also use e-mail tracking technologies to monitor the success of e-mail campaigns it operates (for example, recording how many e-mails in a campaign were opened) and to personalize content within emails delivered using the RealTime Email platform. If you do not want us to track emails we send you or sent through the RealTime Email platform, some email services let you change your display to turn off HTML or disable download of images and exercising these rights should effectively disable our email tracking. You may also unsubscribe from our marketing emails as described in those emails.
Cookies used on our Sites and/or within RealTime Email
Cookie name: Google Analytics (Google Inc.)
Purpose: Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google utilizes the Data collected to track and examine the use of the Sites, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
Cookie name: AdWords Remarketing (Google Inc.)
Purpose: AdWords Remarketing is a remarketing and behavioral targeting service provided by Google Inc. that connects the activity of the Sites with the Adwords advertising network and the Doubleclick Cookie.
Cookie name: Display Advertising extension for Google Analytics (Google Inc.)
Purpose: Google Analytics on the Sites might use Google’s Interest-based advertising, 3rd-party audience data and information from the DoubleClick Cookie to extend analytics with demographics, interests and ads interaction data.
Cookie name: Google AdWords conversion tracking (Google Inc.)
Purpose: Google AdWords conversion tracking is an analytics and advertising service provided by Google Inc. that connects data from the Google AdWords advertising network with actions performed on the Sites.
Cookie name: Google Tag Manager (Google Inc.)
Purpose: Google Tag Manager is an analytics service provided by Google Inc.
Cookie name: WordPress (WordPress Inc.)
Purpose: For logged in users and commenters to the Liveclicker blog at www.liveclicker.com/blog/
Cookie name: UserIQ (UserIQ, Inc.)
Purpose: For logged in users of the RealTime Email service at app.realtime.email.
Social media cookies
Should you have any questions about the cookies we use and how to disable them, please email us on firstname.lastname@example.org or contact us at ATTN General Counsel @ 19925 Stevens Creek Blvd, Suite 100, Cupertino CA 95014